Step 1 : Introduction to the question "The mascot of the Borden Dairy Company, Elsie the Cow, is "married" to which other product’s mascot?"
Elsie the Cow, the mascot of the Borden Dairy Company is one of the most recognizable and endearing brand icons. Interestingly, she is said to be "married" to Elmer the Bull, the mascot for Elmer's Glue. This playful connection reflects their shared origin, as both mascots were created by the Borden Company, which owned both its dairy and adhesive divisions during the mid-20th century. The "marriage" of Elsie and Elmer exemplified a clever branding strategy, linking the wholesome image of Borden's dairy products with the reliability of their glue.