Step 1 : Introduction to the question "What slogan is used to advertise Lucky Charms cereal?"
In 1963, John Holahan, a former General Mills Vice President, developed the cereal by adding cut-up Circus Peanuts in with Cheerios. The breakfast cereal was an instant hit with consumers and Lucky Charms had the distinction of being the first cereal to include marshmallow pieces. The first boxes of Lucky Charms cereal contained marshmallows in the shapes of pink hearts, yellow moons, orange stars, and green clovers. Television advertisements for the product feature a lovable Leprechaun named "Lucky" who sings: "Frosted Lucky Charms, they're magically delicious."