Step 1 : Introduction to the question "“My bologna has a first name” are the first words of a classic Jingle advertising what company?"
... Answer: The Oscar Mayer Company is an American meat and cold cut production company, owned by ... holding a fishing rod and sandwich while singing, “My bologna has a first name, it's ...
.. to retire two of the most popular jingles of all time, “My Bologna Has a First Name” and “I Wish I Was an Oscar Mayer Weiner.” In 2010, the company announced a new ad campaign, sans the old tunes .