[Answer] What term was made popular in Keep America Beautiful initiatives?

Step 1 : Introduction to the question "What term was made popular in Keep America Beautiful initiatives?"

...Keep America Beautiful was the first organization to bring the environmental issue of littering to national attention. Their public service announcements made "litterbug” a household word. Keep America Beautiful also introduced the Great American Cleanup, a national campaign promoting local efforts at beautification by asking volunteers to remove litter and debris from roadsides, parks, and beaches.

Step 2 : Answer to the question "What term was made popular in Keep America Beautiful initiatives?"

Litterbug:

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