Step 1 : Introduction to the question "Which company used the advertising slogan, "Think different"?"
The slogan has been widely taken as a response to IBM's slogan "Think". It was used in a television commercial, several print advertisements, and a number of TV promos.
Step 2 : Answer to the question "Which company used the advertising slogan, "Think different"?"
"Think different." was an advertising slogan for Apple, Inc. (then Apple Computer, Inc.) in 1997 created by the Los Angeles office of advertising agency TBWAChiatDay
Step 3 : Other interesting facts related to the question "Which company used the advertising slogan, "Think different"?"
Apple's use of the slogan was discontinued with the start of the iMac G4 in 2002. Upon release, the "Think Different" Campaign proved to be an enormous success for Apple and TBWAChiatDay. Critically acclaimed, the spot would garner numerous awards and accolades, including the 1998 Emmy Award for Best Commercial and the 2000 Grand Effie Award for most effective campaign in America. Next Step : We care our friends, so we share answers. If you care Share G +1 / Comment below your answer.
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